Forbes July 21, 2022
Today, Amazon announced they are acquiring One Medical, a health care company, for $3.9 billion. One goal, they say, is to dramatically improve patient experience.
Health Care Friction
Health care in the U.S. is full of friction for the patient. Complex insurance plans. Confusing provider networks that lead to big surprise charges. Lengthy voice menus and interminable hold times. Websites that seem like throwbacks to the 2000s. Weeks of waiting to see a doctor. And forms. Lots of forms. Even in high-tech Austin, nearly every visit to a physician’s office begins with a clipboard full of forms and disclaimers.
Past promises of a less effortful experience have failed to deliver. Electronic records were supposed to follow the patient to every...